Long before LeBron ever played a game in the NBA, the young kid from Akron made it his mission to somehow give back to the community that did so much for him.

LEGACY

Every day since, LeBron has taken his commitment to creating change to new heights both at home and nationwide, touching countless communities across the country.

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"I believe in order for us to ultimately be as great as we can be as a nation that all of us have to go back into our communities and lend our hand. It starts brick by brick. It starts person by person. Family by family. Kid by kid." — LeBron James

THE EVENT

In an effort to extend that same freedom to the youth in his hometown, LeBron hosted an annual bikeathon where he joined the kids and families for a ride through Akron and provided each of them with a bike of their own. The event has since been retired, but has also evolved into something so much bigger with the I PROMISE program.

THE BIKES

That gift of mobility still continues today with LeBron and his partners providing every new student that joins the I PROMISE program with a brand new bicycle and helmet. The Foundation helps maintain their bikes through assembly and repairs by volunteers at the bike kitchen.

THE EVENT

In an effort to extend that same freedom to the youth in his hometown, LeBron hosted an annual bikeathon where he joined the kids and families for a ride through Akron and provided each of them with a bike of their own. The event has since been retired, but has also evolved into something so much bigger with the I PROMISE program.

THE BIKES

That gift of mobility still continues today with LeBron and his partners providing every new student that joins the I PROMISE program with a brand new bicycle and helmet. The Foundation helps maintain their bikes through assembly and repairs by volunteers at the bike kitchen.

THE BIGGER PURPOSE

All of LeBron’s work and programming are derived from his personal experiences growing up in Akron. Back then, his bike opened doors for him he otherwise wouldn’t have access to. He wants his kids to have that same experience, and he also encourages them to be active. To this day, he rides his bike regularly as one of his preferred cardio exercises.

NBA ALL-STAR WEEKEND

NBA All-Star weekend is a special weekend for LeBron. It's a time to honor & represent the fans that have continued to support him throughout his career, but it's also an opportunity to make an impact on the local community as a way to show his appreciation.

LEAVING A MARK

It’s important to LeBron that we use this weekend to leave our mark on the community and leave it a little better than we found it. This tradition is continued by LeBron's 330 Ambassadors who help execute our All-Star community service.

2019 ~ CHARLOTTE, NC

The 330 Ambassadors served the local Charlotte community at The Movement School with Samaritans Feet, a nonprofit organization that inspires hope through the gift of shoes, the act of washing feet, and encouragement to those who need it.

2018 ~ LOS ANGELES, CA

The 330 Ambassadors, alongside the TreePeople, worked to plant trees and native plants in an area of the Santa Monica Mountains that is struggling to replenish itself.  With the rehabilitated area, the goal was to improve the climate, and prevent future fires in the sprawling mountainside.

2017 ~ NEW ORLEANS, LA

The work began with a rebuild of a distressed home that had been tarnished in the wake of Hurricane Katrina. The Ambassadors also mobilized to assist with local disaster relief efforts following the devastating tornado that ripped through the New Orleans suburbs.

2016 ~ TORONTO, ON

LJFF and its 330 Ambassadors surprised 23 teams and organizations from across the Toronto Public School district with brand new team uniforms. Unveiled in a lively fashion show featuring a live DJ and men’s and women’s teams selected by the school district.

2015 ~ NEW YORK, NY

LeBron, Sprite and the Foundation came together in partnership to renovate the Frederick Douglas Center Boys & Girls Clubs of America clubhouse, the second club renovation of All-Star 2015 in addition to the 330 Ambassadors 23 acts of kindness and giving.

2014 ~ NEW ORLEANS, LA

This All-Star Saturday, LeBron James and Sprite revealed the completely renovated Boys and Girls Club of Southeast Louisiana - Westbank Unit. LeBron joined several of the club’s members and staff for an exclusive reveal event complete with lunch, activities and a special performance.

2013 ~ HOUSTON, TX

The BGCA of Greater Houston. Inc. opened their gym doors to find an entirely new gym. Green and blue walls were turned into a crisp white hue; brand new safety padding and basketball hoops were installed, and the facility was filled with new sporting equipment.

Renovations & Visits

Knowing the importance of kids having a safe space to play, LeBron and his Foundation have worked with the Boys & Girls Clubs of America across the country and in our own backyard with The LeBron James Clubhouse in Akron. To date, the Foundation has renovated more than 30 BGCA clubhouses nationwide.

Oak cliff boys & Girls club

Dallas, Texas

boys & Girls club of Miami-dade

Miami, Florida

Boys & girls clubS of america headquarters

Atlanta, Georgia

boys & Girls club of long beach

Los Angeles, California

Boys & girls club OF LA Harbor

Los Angeles, California

Champion of youth

Washington, D.C.

  • locations
BGCA of the Western Reserve in Akron, OH
BGCA of Cleveland in Cleveland, OH
BGCA of Hartford SW Club in Hartford, CT
BGCA of Malibu in Los Angeles, CA
Meriden Clubhouse BGCA in New York, NY
BGCA of Madison Square in The Bronx, NY
BGCA of Lorain County in Cleveland, OH
BGCA of Long Beach in Los Angeles, CA
BGCA of LA Harbor in Los Angeles, CA
Mosholu Montefiore Club BGCA in New York, NY
BGCA of Chicago in Chicago, IL
BGCA of Cleveland in Cleveland, OH
BGCA of Santa Monica in Los Angeles, CA
BGCA of Miami in Miami, FL
South Queens BGCA in New York, NY
Union League BGCA in Chicago, IL
BGCA of Greenwich in Greenwich, CT
BGCA of West Valley in Los Angeles, CA
Educational Alliance BGCA in New York, NY
Madison Square BGCA in New York, NY
BGCA of Pasadena in Pasadena, CA
BGCA of Venice in Venice, CA
Oak Cliff BGCA in Dallas, TX
BGCA of Ponoma Valley in Ponoma Valley, CA